Our friends at the New Organizing Institute run an amazing online learning community, the New Organizing University. Their spring 2012 term is about to start up, and they're accepting applications until January 15. Scholarships are offered for courses, and students of Northern California community colleges can attend the Organizing & Leadership 101 course for free. Here's a run-down of the four courses they're offering this spring, taken from their website:
- Campaign Leadership for Electoral Success covers the science of building and managing a people-powered movement for change through careful planning, immaculate data management, and a leadership structure that can adapt and learn along the way. This course is divided into three sections: Organizing People covers the science of running a dynamic field program, Organizing Money addresses the elements of a strong finance department, and Organizing the Message delves into campaign message strategy for the 21st century. Sections can be taken together as a unified course, or separately for those looking to develop skills in a discrete area.
- Online Data BootCamp covers how to use and manage data for organizing and campaigns. Organizers will learn to use cutting edge technology to drive your programs forward and demonstrate power. The course provides you with the conceptual framework and language to think about data, while teaching you to work with political data through hands-on activities and experiential learning.
- Digital Strategy 101 will teach you the fundamentals of online organizing and digital campaign strategy, including theoretical frameworks for organizing online, developing a theory of change, communications and new media outreach, fundraising as part of your campaign or organization mission, engaging your email list in an authentic and powerful way, social media strategies, and integration with on the ground field efforts. You will also participate in a simulated campaign project to put your new skills into action.
- Millennial Project Pilot is currently available to Community College students in Northern California. This program aims to develop and support youth leaders with an interest in organizing. Partnering with the Harvard Kennedy School's Organizing and Leadership course, students will learn the core elements of building and leading an engagement organizing campaign. Participants in this course will develop and lead an engagement organizing project intended to achieve an outcome by the end of the course. Participants will also receive supplemental coaching from NOI to develop and hone skills for collegiate success.
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